From an International Trade Fair to Long-Term Export Success
Participating in international trade fairs is more than an opportunity to showcase products—it is a gateway to building strategic partnerships and entering new markets. This is exactly the path taken by FIX Union, a member of the Lviv Furniture Cluster.
What began as an introduction at Oslo Design Fair evolved within just a few months into a long-term partnership with the Norwegian company Trigonor AS, the first export deliveries, and the appointment of an official FIX Union representative in Norway.
Today, the company's products are installed in public spaces across Scandinavia, while completed projects continue to receive positive feedback and repeat orders. It is another example of how Ukrainian manufacturers can successfully compete in one of Europe's most demanding markets.
From a Trade Fair Meeting to an Official Partnership
FIX Union's partner, Trigonor AS, is one of Norway's leading suppliers of furniture, equipment, and integrated solutions for schools, public spaces, and municipal infrastructure.
Today, Trigonor officially represents FIX Union in the Norwegian market, promoting the company's products, managing customer relations, and supporting project implementation.
A major milestone in this cooperation was the inclusion of FIX Union's products in Trigonor's official catalogue. Municipalities, architects, developers, educational institutions, and other customers throughout Norway can now directly order benches, bicycle parking systems, waste bins, and other urban furniture manufactured in Ukraine.
For FIX Union, this represents much more than occasional export deliveries—it establishes a permanent market presence through a trusted local partner.
Quality Builds Trust
According to Trigonor, the decision to cooperate was driven primarily by the quality of FIX Union's products and the professionalism of its team.
"For us, it is important to support manufacturing companies that continue operating despite extremely challenging circumstances. Every order helps preserve jobs in Lviv and supports the local economy. At the same time, we chose FIX Union first and foremost because of its product quality, contemporary design, and professional approach. We believe that long-term partnerships create the foundation for Ukraine's future development," says Lars Eriksen, Procurement Manager at Trigonor.
Recognition in the European Market
According to Pavlo Straz, CEO of FIX Union, entering the Scandinavian market marks an important milestone in the company's development.
"The Scandinavian market is considered one of the most demanding in Europe, with exceptionally high expectations regarding design, durability, sustainability, and corporate responsibility. Having FIX Union's products included in Trigonor's catalogue is not only a new sales channel but also recognition that our products meet these standards. It represents an important step in expanding our exports and strengthening the position of Ukrainian manufacturing in Scandinavia."
International Trade Fairs as a Gateway to New Markets
FIX Union's experience clearly demonstrates the tangible value of participating in international trade fairs.
A single professional meeting at Oslo Design Fair developed into a strategic partnership, official representation in another country, and a sustainable presence in a new export market.
Stories like this confirm that international promotion, participation in industry exhibitions, and the development of strong business partnerships create real export opportunities for Ukrainian manufacturers.
The Role of Clusters in Export Development
For the Lviv Furniture Cluster, FIX Union's success illustrates how systematic international cooperation can deliver measurable results for Ukrainian businesses.
The Cluster continues to expand opportunities for its members by organising participation in international exhibitions, strengthening cooperation with European partners, and supporting Ukrainian furniture manufacturers in entering new markets.
FIX Union's experience proves that international trade fairs can become the starting point for long-term partnerships and that Ukrainian manufacturers are fully capable of integrating into European value chains.
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