Scandinavian style made in Ukraine
WOWIN is a Ukrainian brand of designer furniture created in the Scandinavian style for those who value comfort, functionality, and a modern approach to life. The company's philosophy is simple: Scandinavian design is not just a style, but a way of thinking that combines aesthetics with practicality.
Brand history and philosophy
The family-owned company WOWIN was founded in 1997. It grew out of a combination of craftsmanship in furniture manufacturing, industrial design, and an understanding of the modern lifestyle. Today, a team of over 200 professionals creates furniture that harmoniously combines Scandinavian restraint and the individual style of the customer.
“We strive to make things simple and intuitive, functional rather than decorative. We respect tradition, but boldly combine it with new ideas. Our main focus is on high quality and freshness in every product,” says WOWIN.
Geography and production
The production facility is located in the city of Stryi near Lviv, next to the picturesque Carpathian Mountains. This is where sofas, beds, armchairs, chairs, and poufs are created, which can be found not only in Ukraine but also in Denmark, Finland, Germany, Estonia, the Netherlands, Lithuania, Belgium, Austria, France, Poland, and Moldova. WOWIN operates in the B2B, HoReCa, and B2C segments, providing furniture to both private customers and businesses.
Innovative approach
WOWIN offers a unique opportunity – a 30-day furniture test drive. Customers can purchase furniture online, test it in their space, and decide whether to keep it or return it to the manufacturer. This service allows you to be confident in your choice.
International recognition
WOWIN is one of the few Ukrainian furniture brands to have won several prestigious international awards:
These awards confirm the high quality and uniqueness of the brand's design solutions.
WOWIN at the Oslo Design Fair 2025
At the Oslo Design Fair 2025 international exhibition, the company will present a collection of upholstered furniture that combines comfort and style in a harmonious space for relaxation. This will be another step towards strengthening the brand's position in the Scandinavian market.
“The BISCUIT collection has already won three awards — it is a designer model, and we are confident that this furniture will not go unnoticed in Oslo,” says Vladimir, CEO of WOWIN.
The armchair from the BISCUIT collection was created by the Wowin.ua team in close collaboration with ID studio designer Yulia Kononenko.
This chair combines modern design and comfort. Its rounded shape, inspired by cookies, adds visual appeal and creates a cozy, welcoming atmosphere.
The Malva armchair will also travel to Norway – another exclusive design that combines comfort and style. Malva will easily become a distinctive highlight of any interior, adding character and elegance.
"We must promote Ukraine in every way possible: so that people talk about us, so that we are heard, so that they see how talented and self-sufficient Ukrainian manufacturers are. Oslo Design Fair 2025 is a great opportunity to once again declare ourselves and show that despite the war in Ukraine, we are trying to live and develop," says Volodymyr, CEO of WOWIN.
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